Online & Social
Connect directly with our audience online and through social media
Our nationwide television presence points our audience to the tasteMAKERS’ site for additional content, recipes and outtakes. Our online engagement is growing exponentially, and we can leverage that digital presence to tell our partners’ stories through custom content, promotional videos, targeted social campaigns, giveaways and more.
Brand Integration Opportunities
tasteMAKERS partnerships are customized to our partners’ goals and can include:
Custom content development, including feature writing and video production
Social media campaigns to include product giveaways, custom Instagram and Facebook stories, product launches, event promotion and more
Sponsored newsletter to our opt-in email list
Recipe development, augmented with process slideshows and cooking videos
Website Traffic
12,500
unique visitors Jan 20 - Feb 18, 2020
20,800
page views Jan 20 - Feb 18, 2020
64,200
unique visitors since series launch in October 2018
160,200
Page Views since series launch in October 2018
153.4%
yoy growth in unique visitors
195.4%
yoy growth in page views
E-Newsletter
More than 4500 opt-in subscribers
45% average open rate
8% conversion rate
28 Day Facebook Impressions
Facebook Followers
- >24
- 25-34
- 35-44
- 45-54
- 55-64
- 65+
- >24
- 25-34
- 35-44
- 45-54
- 55-64
- 65+
3-Month Instagram Audience Growth: 28%
- Population
- Population
Instagram Audience
- 18-24
- 25-34
- 35-44
- 45-54
- 55-64
- 65+
- 18-24
- 25-34
- 35-44
- 45-54
- 55-64
- 65+
Twitter Impressions: 12-month total 289,300
3-Month Twitter Follower Growth: 12%
- Population
- Population